Category Partners
Budweiser Brewing Group UK&I, a proud part of AB InBev, brews some of the UK’s best-loved beers ; including Stella Artois, Budweiser, Corona, and Camden.
As a trusted partner to the hospitality industry, BBG champions the vital role pubs and bars play in bringing people together. These venues are at the heart of British culture, places where communities connect, celebrate, and create moments worth remembering.
Working hand-in-hand with pubs, bars, and restaurants, BBG delivers a portfolio of beers people know and love, ensuring venues are equipped to thrive now and in the future. With the nation’s favourite beers, innovative brands, and exciting partnerships, we’re raising a glass to a future with more cheers.
Coca-Cola Europacific Partners is the world’s largest independent Coca-Cola bottler and employs some 3,500 people in GB. With 97% of our volume sales manufactured here in GB, we are committed to minimising the environmental impact of our products and operations, with a particular focus on sustainable packaging, water stewardship and climate protection. We are also helping our hospitality customers reduce their carbon footprint with the Net Zero Hospitality Initiative that we are a founding partner of alongside New Zero Now and the SRA. Find out more here https://netzeronow.org/
As a major supplier to the hospitality sector we recognise the tremendous commitment it requires by operators to efficiently run a business and to meet the evolving needs of consumers. We therefore offer a range of must stock favourites in packaged and dispense solutions including Coca-Cola, Schweppes mixers and lemonade, Appletiser, Fanta and Sprite as well as zero sugar options like Coca-Cola Zero Sugar and Diet Coke. In fact, 67% of our volumes in GB come from low or no sugar options.
We like Mediterranean way of life. We like natural products, the sun, the beach and the mountains... Good food, beach bars, beer and friends... We like to laugh and get excited... We like to celebrate when our team score a goal by dancing in the moonlight... And we also like work to be well done, the projects that grow and the commitments that are fulfilled.
Our story begins in 1876, when the Alsatian brewmaster August Kuentzmann Damm settled in Barcelona with the idea of brewing a beer adapted to the Mediterranean climate. Our business activity is organised around five divisions: food, beverages, logistics, distribution and restoration, through which we are present in more than 120 countries. At present, Damm has a wide network of plants and factories dedicated to the production, packaging and distribution of beverages throughout the Iberian Peninsula. Sport, gastronomy, culture and sponsorship are also part of our DNA. Through the Damm Foundation, we strengthen our commitment to society.
We recognize the value of little things, because they are the ones that, in the end, make us bigger ... We are like that. We are Damm.
Diageo is the world's leading premium drinks company with an outstanding collection of beverage alcohol brands across the spirits, wine and beer categories including Johnnie Walker, Baileys, Smirnoff, Guinness, J&B, Captain Morgan, Gordons and Tanqueray. Diageo trades in some 180 markets around the world and is listed on both the New York Stock Exchange (DEO) and the London Stock Exchange (DGE). For more information about Diageo, its people, brands and performance, visit us at www.diageo.com.
illy is an iconic Italian brand, an authentic piece of Italian culture, rooted in Italian heritage. It was created in 1933 in Trieste by Francesco Illy and is still owned by the family. His goal: to give the world the perfect espresso. illy today uses the top 1% of the finest Arabica from around the world within a unique blend that can be found in many formats from whole beans, compatible capsules to cold brew. illy is the first Italian and largest global coffee brand to be accredited a B Corp status. Awarded to businesses who commit to meeting the highest standards of social and environmental performance, transparency and accountability.
For over two centuries Molson Coors Beverage Company has been brewing beverages that unite people for all of life’s moments. In the UK and Ireland we now have four breweries, with our UK home in the renowned brewing town, Burton upon Trent, and a nearly 300-year-old cider press in Suffolk.
Molson Coors produces some of the most beloved and iconic beer brands ever made. While the company’s history is rooted in beer, Molson Coors offers a modern portfolio that expands beyond the beer aisle. Our growing beverage portfolio in the UK and Ireland includes Aspall Cyder, Atlantic Pale Ale, Cobra, Madri Excepcional, Pravha, Staropramen and Rekorderlig, alongside popular favourites Coors, Carling, and Doom Bar, as well as launching Alpacalypse a session IPA for 2025.
Molson Coors Beverage Company is committed to raising industry standards and leaving a positive imprint on our employees, consumers, communities and the environment which is reflected in Our Beer Print and our sustainability targets.
To learn more about Molson Coors Beverage Company, visit Molsoncoors.com.
Thatchers are a family cidermakers with their home at Myrtle Farm in Somerset. They have a vision to create sustainable, great tasting cider for generations to come, enjoyed, loved and respected the world over.
From the individual variety of apples they use, to the knowledge that they’ve gained over four generations to make beautiful ciders that are bursting with flavour, Thatchers take great care to stay true to their roots. Only the best will do, so you know that with each glass of Thatchers the quality is the same, every time.
Thatchers craft a range of ciders, including their smooth and golden Thatchers Gold, their all-new sweet & juicy Thatchers Juicy Apple cider and their fruit ciders Blood Orange, Apple & Blackcurrant and Cloudy Lemon available on draught via their world-leading innovation – the Thatchers Fusion font.
Whichever you choose, you can be sure they’ve all been made with the same love and hands-on experience by their cidermakers at Myrtle Farm.
Bar Partners
Still owned by the Czech people, Budweiser Budvar is the national brewery of the Czech Republic, brewing exceptional Czech lager since 1895.
Brewed exclusively in České Budějovice (Budweis), Budvar is crafted using premium ingredients, time-honoured brewing methods and a long maturation process that delivers its signature balance, crispness and depth of flavour.
Visit the Budvar stand to discover the art of the Czech Pour and experience the true taste of Czech brewing craftsmanship.
In 2005, Fever-Tree co-founders Charles Rolls and Tim Warrillow pioneered the premium mixer category, bringing choice, quality and excitement back into the category.
They travelled to the ends of the earth to source the finest ingredients, including quinine from the Rwandan border/Democratic Republic of Congo, ginger from the Ivory Coast, India and Nigeria, and lemons from the slopes of Mount Etna, Sicily.
And today, as the world’s leading supplier of premium carbonated mixers and with distribution in over 90 countries, this unwavering focus on the very best remains at the heart of how Fever-Tree operates.
For more than two centuries, Greene King Brewery has been crafting quality beers from its historic breweries in Bury St Edmunds and Dunbar.
Bury St Edmunds has been the proud home of Greene King since 1799, where its renowned cask ales, including Greene King IPA and Abbot Ale, continue to be expertly brewed alongside a diverse range of seasonal and speciality beers. In 2024, Greene King introduced a new permanent cask ale, Old Session Hen, adding to its line-up.
In 2022, Greene King launched its craft portfolio, debuting Level Head, a session IPA. The range has since grown to include Hazy Day and Prior Life, distinct IPAs that capture Britain’s eccentric heritage while appealing to today’s drinkers.
The Belhaven Brewery is nestled in Dunbar, on the East Lothian coast, around 30 miles east of Edinburgh. Established in 1719, Belhaven stands as Scotland’s oldest working brewery and proudly brews some of the nation’s favourites, including Belhaven Best, Belhaven Black, and the recently launched Belhaven Belter lager.
With some of the nation’s favourite cask beers in its portfolio, Greene King continues to champion brewing heritage while driving innovation to meet the evolving preferences of modern drinkers.
Sazerac UK ranks among the top 10 spirits companies in the UK, with an extensive portfolio of exceptional spirits brands. Our diverse portfolio of award-winning Sazerac brands includes the UK’s fastest growing bourbon brand, Buffalo Trace, the powerhouse brand, Southern Comfort and the hottest shot brand in the UK, Fireball. Not forgetting the fastest growing RTD brand, Buzzballz and gold icon AU Vodka. We are proud to also build partner spirits brands in the UK including the number 1 sambuca, Antica Sambuca, the fastest growing shot brand, Tequila Rose.
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